AdPerformance (Realytics)
Badge: ✅ Privacy+
This work is licensed under CC BY-SA 4.0
AdPerformance (Realytics)
| Feld | Wert |
|---|---|
| Gruppe / Parent Service | Analytics — TV Attribution |
| Badge | ✅ Privacy+ |
| Service-Typ | Parent service |
| Sub-service / Relationship Note | Parent service — TV advertising performance analytics |
| Infrastructure Only? | No |
| Kontakt (DPO / Privacy) | privacy@realytics.io |
| Bewertungsdatum | 06/08/2026 |
| Version | v2 (06/08/2026) | v1: 22/06/2026 |
Badge & Risikobewertung
- Badge: ✅ Privacy+
- Red Flags:
- Keine
- Risk Indicators:
- [nicht dokumentiert]
Begründung & Quellen
Key Facts: AdPerformance (Realytics SAS, Paris) is one of the very few TV attribution tools to obtain CNIL consent exemption — confirmed in Realytics' own published announcement: 'AdPerformance takes a major step forward in the protection of consumer privacy with official exemption from the CNIL.' Configured without persistent individual-level identifiers; no cross-site profiling; anonymous audience measurement of TV ad impact on website visits only. Realytics processes data as processor for the advertiser-controller; no own-purpose profiling. France-based; EU hosting. DPA available. Clients include TF1, M6, France Télévisions, Canal+.
Quellen:
- Realytics 2023 highlights blog post (blog.realytics.io)
- CNIL consent-exempt analytics list (cnil.fr)
- Realytics Privacy Policy (realytics.io/en/privacy-policy)
- Realytics Orange Advertising BEE partnership press release (Dec 2025).
Verarbeitungszwecke (Consenter)
- Support marketing analytics
Benachrichtigungs- & Widerspruchsstatus
- TPP Notified?: Not yet notified
- Decision Contested?: [nicht dokumentiert]
Prüfbedarf
Kein Prüfbedarf identifiziert.
Shape Consenter Together
Consenter is built on an open and participatory process that grows through community collaboration. Whether you share feedback, improve the documentation, or contribute to the Risk Configuration Guides or Technical Integration Guides, your expertise helps make Consenter more privacy-friendly, interoperable, and useful for everyone—including your own users and services: Get finally your benefits and control the risks when sharing personal data.
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