TPP Privacy Badges

emetriq

Badge: ⚠️ Caution

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emetriq

FeldWert
Gruppe / Parent ServiceNative Advertising
Badge⚠️ Caution
Service-TypParent service
Sub-service / Relationship Note[nicht dokumentiert]
Infrastructure Only?No
Kontakt (DPO / Privacy)datenschutz@emetriq.de
Bewertungsdatum06/08/2026
Versionv2 (06/08/2026) | v1: 22/06/2026

Badge & Risikobewertung
  • Badge: ⚠️ Caution
  • Red Flags:
    • RF1 — Own advertising / cross-service profiling
  • Risk Indicators:
    • Cross-publisher audience targeting; own-purpose data use
Begründung & Quellen

Key Facts: emetriq (Norddeutsche Medien / Hamburg) is a programmatic DMP and DSP operating a cross-publisher audience targeting platform using data aggregated across its publisher network for advertising (RF1). German company (EU) is positive for transfer risk, but the cross-publisher profiling model triggers Caution.

Quellen:

  • emetriq Privacy Policy (emetriq.de/datenschutz), emetriq platform documentation.
Verarbeitungszwecke (Consenter)
  • Receive personalised marketing offers
  • Customise online ads (non-TCF)
Benachrichtigungs- & Widerspruchsstatus
  • TPP Notified?: Not yet notified
  • Decision Contested?: [nicht dokumentiert]

Prüfbedarf

Kein Prüfbedarf identifiziert.

Shape Consenter Together

Consenter is built on an open and participatory process that grows through community collaboration. Whether you share feedback, improve the documentation, or contribute to the Risk Configuration Guides or Technical Integration Guides, your expertise helps make Consenter more privacy-friendly, interoperable, and useful for everyone—including your own users and services: Get finally your benefits and control the risks when sharing personal data.

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