TPP Privacy Badges

LinkedIn Insight Tag

Badge: ⚠️ Caution

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LinkedIn Insight Tag

FeldWert
Gruppe / Parent ServiceLinkedIn Ads
Badge⚠️ Caution
Service-TypParent service
Sub-service / Relationship NoteParent service
Infrastructure Only?No
Kontakt (DPO / Privacy)DPO@linkedin.com
Bewertungsdatum06/08/2026
Versionv2 (06/08/2026) | v1: 22/06/2026

Badge & Risikobewertung
  • Badge: ⚠️ Caution
  • Red Flags:
    • RF1 — Own advertising / cross-service profiling
  • Risk Indicators:
    • Own-purpose data use (advertising); intrusive tracking; problematic profiling
Begründung & Quellen

Key Facts: The LinkedIn Insight Tag tracks website visitors and links their behaviour to their LinkedIn professional profiles, enabling LinkedIn to serve them retargeting ads — processing data for LinkedIn's own advertising purposes. Irish DPC fined LinkedIn €310 million (Oct 2024) for processing personal data for behavioural advertising without valid legal basis, insufficient transparency, and improper reliance on legitimate interest. LinkedIn disabled sensitive-data ad targeting in the EU (Jun 2024) following DSA enforcement.

Quellen:

  • LinkedIn Insight Tag Terms of Use (linkedin.com/legal/sas-terms)
  • LinkedIn Privacy Policy (linkedin.com/legal/privacy-policy)
  • Irish DPC LinkedIn decision (Oct 2024, €310M, dataprotection.ie).
Verarbeitungszwecke (Consenter)
  • Support marketing analytics
  • Receive personalised marketing offers
  • Customise online ads (non-TCF)
Benachrichtigungs- & Widerspruchsstatus
  • TPP Notified?: Not yet notified
  • Decision Contested?: [nicht dokumentiert]

Prüfbedarf

Kein Prüfbedarf identifiziert.

Shape Consenter Together

Consenter is built on an open and participatory process that grows through community collaboration. Whether you share feedback, improve the documentation, or contribute to the Risk Configuration Guides or Technical Integration Guides, your expertise helps make Consenter more privacy-friendly, interoperable, and useful for everyone—including your own users and services: Get finally your benefits and control the risks when sharing personal data.

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