TPP Privacy Badges

The Adex

Badge: ⚠️ Caution

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The Adex

FeldWert
Gruppe / Parent ServiceNative Advertising
Badge⚠️ Caution
Service-TypParent service
Sub-service / Relationship Note[nicht dokumentiert]
Infrastructure Only?No
Kontakt (DPO / Privacy)datenschutz@theadex.com
Bewertungsdatum06/08/2026
Versionv2 (06/08/2026) | v1: 22/06/2026

Badge & Risikobewertung
  • Badge: ⚠️ Caution
  • Red Flags:
    • RF1 — Own advertising / cross-service profiling
  • Risk Indicators:
    • Cross-publisher programmatic targeting; own-purpose data use
Begründung & Quellen

Key Facts: The ADEX (Virtual Minds / ProSiebenSat.1 group) is a data-driven audience extension platform enabling cross-publisher targeting (RF1). German company; EU data processing.

Quellen:

  • The ADEX Privacy Policy (theadex.com/privacy)
  • Virtual Minds documentation.
Verarbeitungszwecke (Consenter)
  • Receive personalised marketing offers
  • Customise online ads (non-TCF)
Benachrichtigungs- & Widerspruchsstatus
  • TPP Notified?: Not yet notified
  • Decision Contested?: [nicht dokumentiert]

Prüfbedarf

Kein Prüfbedarf identifiziert.

Shape Consenter Together

Consenter is built on an open and participatory process that grows through community collaboration. Whether you share feedback, improve the documentation, or contribute to the Risk Configuration Guides or Technical Integration Guides, your expertise helps make Consenter more privacy-friendly, interoperable, and useful for everyone—including your own users and services: Get finally your benefits and control the risks when sharing personal data.

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